Fat Joe just released a memoir today that has some juicy details about a endorement deal 50 cent cockblocked. The memoir titled ‘The Book of Jose’ talks about a deal he had with Michael Jordan to collabs on some new sneakers.
“Halfway through the show, I went out on the stage to give Missy Elliott an award,” Joe recalled. “What the audience at home didn’t see was that during the commercial break beforehand, 50 Cent got out of his seat and started walking the house. He went up to the audience in the cheap seats and started waving to me. It was like he was dar-ing me to get off the stage and physically confront him. Then he went down to the floor and started slapping fives with Jay-Z and Diddy.”
Joe had a meeting with the Jordan brand a few days later, as he was set to be the face of a new shoe called the Fat Joe Jordan. But the NBA legend rang Joe himself and said the deal couldn’t proceed because of his beef with the G-Unit leader.
“’ You know I love you, Big Joe, but you’re too hot right now,’ he told me on a phone call. ‘I wanted to do it, but I’m not into all that rap beef. With all this controversy, we can’t do the sneaker anymore,’” Joe added. “Lost about $20 million by not getting that deal. I lost out on other endorsements too. Promoters definitely didn’t book me and 50 Cent on the same shows. Everybody had to keep us separated. But as fate would have it, after the VMAs, we didn’t see each other again in person for almost a decade.”
Fat Joes Book is out right now on all outlets.
Celebrity News3 weeks ago
Michael B. Jordan Throw Shade At Lori Harvey During Skit With Drake and 21 Savage
Celebrity News5 days ago
Ciara Reveals Chris Brown Asked Her To Be Apart Of AMA’s Michael Jackson Tribute and Drops Preview Of Their Performance
Celebrity News4 weeks ago
Cam’ron Got Crazy On Ben Simmons For Shooting Airball Layup In Nets Loss To Mavericks
Entertainment5 days ago
DaBaby Says He Can Out-Rap Eminem, Kendrick Lamar And J. Cole
News3 days ago
Mexican Authorities Issue Arrest Warrants In Shanquella Robinson Case
Celebrity News1 week ago
Kelly Rowland Set The Record Straight She’s Not Second To Beyonce Because Her Light Shines Just As Bright
News4 days ago
Shanquella Robinson Was Alive Three Hours After Doctors Arrived At The Hotel Room
Entertainment4 weeks ago
Nelly Celebrates 48th Birthday With Motown Themed Birthday Bash [PHOTOS & VIDEO]